Client Results
How we've helped home care agencies scale through organic search.
From $2M to $50M: Scaling a National Home Care Business Through Organic Search
A national multi-location home care provider operating at $2M revenue was virtually invisible in local search results despite delivering exceptional care. With fragmented Google Business Profiles, zero authoritative backlinks, and no E-E-A-T signals, they needed a comprehensive organic strategy to compete in the highly competitive healthcare space.
Organic traffic growth from Nov 2022 to July 2025
Google Search Console data: 249K clicks, 17.9M impressions over 15 months
What We Did
- Built multiple location pages to support Google Business listings across all service areas
- Created world-class content on home care topics with full medical review process
- Established E-E-A-T through expert authorship and medical content review
- Managed review acquisition and reputation across all locations
- Audited and removed 100+ pages causing keyword cannibalization and content bloat
- Optimized WordPress performance, reducing load times from 6+ seconds to under 2 seconds
Links From Top Publications
Earned editorial links from the most authoritative healthcare publications through expert contributions and original research.
"Census Partners understood our business from day one. They didn't just bring SEO expertise—they brought healthcare industry knowledge that made all the difference. The results speak for themselves."
Ready to Be Our Next Success Story?
Let's discuss how we can help you achieve similar results for your home care agency.