Thin Content

Thin content refers to pages offering little unique value to users—short pages, duplicate content, automatically generated content, or pages with minimal original information. Search engines may devalue or ignore thin content, and sites with excessive thin pages may face ranking penalties.

How This Applies to Home Care Marketing

Common thin content on home care sites includes location pages with only city names swapped, service pages with minimal unique information, and blog posts padding word count without adding value. Each thin page can dilute site quality.

Audit your site for thin pages. Either enhance them with genuine value, consolidate similar pages, or remove them entirely. Every indexed page should earn its place with unique, valuable content that serves user needs.

Key Takeaway

Eliminate or improve thin content on your website. Every page should offer unique value. Thin location pages, sparse service descriptions, and superficial blog posts harm rather than help your SEO.

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